The piece facilities round creating extra focus utilizing a bodily product often called Brick. The hyperlink is an affiliate hyperlink, however I genuinely just like the product, and so they didn’t pay for this piece. If you happen to don’t have one or don’t wish to get one, the guidelines right here can principally be applied in software program.
If you happen to’ve ever sat all the way down to work (or write, examine, clear, or relaxation) and by some means ended up 40 minutes deep in scrolling, you’re not damaged. You’re human in a world of fixed interruption. And there’s an actual psychological well being value to residing in an always-on mode: fractured consideration, decrease focus, extra stress, worse sleep, and the nagging feeling that you may’t be current even if you wish to be.
There are a lot of methods to deal with this downside. One in every of them is Brick. It’s primarily based on a surprisingly easy thought: make distraction barely tougher to entry, so focus turns into your default.
The Science of Distraction: Why ‘Simply Ignore It’ Doesn’t Work
Suppose distraction isn’t affecting you? Take a look at the science.
1. Notifications steal consideration—even should you don’t decide up your telephone
Analysis has discovered that receiving a notification alone can disrupt efficiency on attention-demanding duties, even when individuals don’t work together with the telephone.
That issues as a result of many people suppose distraction solely “counts” if we open the app, however this seems to not be true. Even when not touching your telephone, a notification disrupts your focus.
2. Activity-switching has actual cognitive prices
Once you bounce between duties, your mind pays a switching “tax.” Traditional experimental work on process switching exhibits measurable prices in pace and efficiency as your mind reorients to a brand new algorithm/objectives.
The American Psychological Affiliation additionally summarizes this: multitasking and frequent process switching can scale back effectivity and enhance errors as a result of consideration is restricted and switching takes time.
Once you’re going by your day, you would possibly expertise one thing like this: beginning a process, getting interrupted, returning and rereading, shedding your prepare of thought, and feeling mentally drained quicker.
3. Even the presence of your telephone can drain psychological bandwidth
One extensively cited paper examined the mind drain thought: simply having your personal smartphone close by (even face down, even silent) can scale back obtainable cognitive capability on demanding duties in comparison with having it farther away.
Translation: in case your telephone is inside attain, a part of your thoughts could keep “on name.”
What Brick Is (and Why It’s Completely different)
Brick is a bodily system that works with an app to quickly take away distracting apps and their notifications out of your telephone. You select which apps (or web sites) to dam, decide a “mode” (like Work, Research, Household Time), after which faucet your telephone to the Brick to activate Brick Mode. Then you definately put the Brick someplace out of attain in order that unblocking requires you to bodily return and faucet once more.
That one design selection—bodily separation—creates friction. And friction is highly effective as a result of it interrupts the autopilot loop.
Why Friction Helps Focus (and Why Willpower Alone Is Unreliable)
Sure, you should utilize software program to try to decrease notifications and app use, however a whole lot of built-in instruments (Display screen Time, Digital Wellbeing) fail for one purpose: the override button is at all times proper there.
Brick’s entire premise is behavioral design:
- Make distraction much less quick.
- Make the “unlock” second intentional.
- Make the simplest path the one you truly need.
This isn’t about disgrace. It’s about recognizing that spotlight is a finite useful resource, and trendy apps are optimized to seize it.
How Brick Helps Focus, Focus, and Psychological Well being
Eliminating distractions helps you focus, be within the current, and work, which, in flip, helps your psychological well being.
1. It reduces micro-interruptions (which add up quick)
By blocking chosen apps and their notifications, Brick helps reduce the “fixed ping” setting that fragments consideration.
2. It protects deep work (and makes it simpler to start out)
Getting began is commonly the toughest half, not since you’re lazy, however as a result of your mind is attempting to dodge discomfort and seize one thing simpler. A small “starter step” will get you over that initiation hump, and a little bit of bodily friction makes distraction much less computerized and extra intentional.
3. It makes being current the default
A variety of psychological well being isn’t about including extra habits; it’s about eradicating the friction that retains you from the fundamentals:
- Uninterrupted sleep routines (vital with bipolar dysfunction)
- Meals with out scrolling
- Conversations with out half-attention
- Ending a process (which lowers stress and creates a way of accomplishment; this will struggle melancholy)
Brick isn’t a remedy for any sickness, after all, however it could possibly scale back one quite common set off for stress and cognitive overload: nonstop digital interruption.
A Easy Brick Plan You Can Copy At the moment
Have a Brick? Strive utilizing it like this.
Step 1: Create one mode that matches your actual life.
Brick allows you to select apps to dam (or preserve accessible) and create a number of modes (Work, Research, Household Time, and so forth.).
Begin with Focus Mode:
- Block social + information + video games
- Hold: necessities (maps, music, telephone, messages if wanted)
Step 2: Use a “distance rule.”
After you faucet to activate, put the Brick someplace that requires effort to succeed in, like:
- A coat closet
- The kitchen drawer
- Within the automobile console
- On a shelf you possibly can’t attain out of your desk
Brick is designed for precisely this: put it out of attain so unblocking turns into a aware determination.
Step 3: Schedule your focus blocks.
Strive scheduling your Brick:
- 45–90 minutes centered
- 10 minutes break (deliberately unbrick if you would like)
- Repeat
Brick additionally tracks focus time with a timer when you’re “bricked.” You would possibly discover getting this quantity up motivational.
Step 4: Construct in “emergency” flexibility (so that you don’t insurgent).
Brick contains emergency unbricks within the app for these moments you really want entry. That issues as a result of overly inflexible methods are likely to snap. Sustainable change normally wants some flexibility.
What to Count on Emotionally (As a result of It’s Actual)
If you happen to’ve been utilizing your telephone to deal with stress, loneliness, or overstimulation, eradicating prompt entry can really feel uncomfortable at first. That doesn’t imply it’s unsuitable. It usually means you’re lastly noticing what the scrolling was serving to you keep away from.
If you’re uncomfortable, strive swapping in one thing small and soothing, like:
- A brief stroll
- Making tea
- Journaling for 3 minutes
- Turning on a “reset” playlist
- Texting one individual (deliberately)
The aim will not be perfection. The aim is intentionality and selection.
Backside line
Distraction isn’t a personality flaw. It’s the predictable results of:
- Notifications that hijack consideration
- Activity-switching prices
- A telephone that quietly pulls at your thoughts simply by being close to
- Platforms designed to maintain you engaged
Brick’s technique is refreshingly direct: block the distractions you select and make unblocking intentional utilizing a bodily system.
Extra focus. Extra presence. Much less psychological noise. A win for psychological well being.


