For years, we’ve been questioning when Samsung would really convey Ballie, its cute family companion robotic, to market and now we lastly have our reply: it received’t. After the deliberate summer season 2025 launch window got here and went, the corporate has opted to not launch the gizmo as a shopper product, at the least not for the foreseeable future.
In line with Bloomberg, Samsung has “indefinitely shelved” the robotic. A spokesperson advised the publication that the corporate will preserve Ballie round as an “lively innovation platform” internally. “After a number of years of real-world testing, it continues to tell how Samsung designs spatially conscious, context-driven experiences, significantly in areas like good residence intelligence, ambient AI and privacy-by-design,” the spokesperson added.
There’s a sliver of an opportunity that Samsung will ultimately convey Ballie to market, however that appears unlikely as issues stand. So, six years after we first clapped eyes on the robotic at CES 2020, (and two years after a redesigned bigger model debuted), it seems to be doomed as a shopper machine.
It’s a little bit of a disgrace, as Ballie appeared like a enjoyable gadget. In equity to Samsung, corporations are actually probably having to be extra even handed about what merchandise — particularly extra experimental ones — go into full manufacturing amid rising prices of issues like RAM.


