You could know Bosch as a house equipment model (through its partnership with Siemens), however the German multinational is mostly extra targeted on offering underlying know-how and engineering options to auto, residence and manufacturing companions throughout the globe. It is becoming, then, that a lot of what it is displaying off at is extra meant to be licensed to different firms versus Bosch-branded merchandise you will be seeing on retailer cabinets.
Living proof is Bosch’s automotive plans at CES. The corporate will current “AI within the automobile,” or extra particularly, within the cockpit of the automobile. “Bosch’s AI-powered cockpit makes driving extra comfy, intuitive, and safer for all occupants,” Bosch board member Markus Heyn . We’ll get into all the main points beneath, in addition to how one can tune in to the press convention on Monday.
The right way to watch Bosch’s CES 2026 presentation
You may livestream the occasion on Monday, January 5 at 12PM ET through the . (If the stream is embeddable, we’ll additionally embody it right here.)
What to anticipate
Bosch might be organising store within the Central Corridor of the Las Vegas Conference Middle (sales space 16203), the place the corporate might be specializing in its — mobility, sensible residence integrations and manufacturing — all of which can embody {hardware}, software program and AI options.
Like many different CES 2026 exhibitors, search for Bosch to emphasise its partnerships with the large canine of the AI area on the present. For example, that AI-powered automobile cockpit talked about above will function integrations with each Microsoft and NVIDIA. For example, Bosch is touting the power to make use of voice instructions to hitch a Groups name, whereas the automobile’s system will robotically activate adaptive cruise management. And it is noting that NVIDIA’s software program suites will assist handle “real-time sensor processing and vision-language fashions.”
Here is a glimpse of what the sales space will appear to be:
