Tuesday is the day: That is after we’ll lastly get to see the all-new iPhone 17 lineup throughout Apple’s 2025 “Awe dropping” iPhone occasion. The {hardware} announcement will happen on September 9 at 1PM ET. The most recent telephones will come geared up with the newest iOS 26 options preinstalled, together with any new options Apple reveals that day. So what can we count on to see? Whereas Apple retains all the small print underneath lock and key, we even have a really robust thought as to what we’ll be seeing, because of leaks from Asian provide chains, case producers and a few credible media stories. Oh, and there are many extra fanciful rumors, too. This is our greatest guess as to what might be popping out of Cupertino subsequent in just some days.
What are the newest iPhone 17 rumors?
Bloomberg‘s Mark Gurman is the trade’s best-known Apple whisperer, and his occasion preview provides a tidy overview of what to anticipate on Tuesday. That features 4 new iPhone 17 fashions, with an all-new superthin mannequin, dubbed the iPhone Air, main the pack. We’ll additionally possible see the baseline iPhone 17, in addition to the same old Professional and big-screen Professional Max fashions, which is able to supply the road’s greatest cameras and extras.
Moreover, count on as much as three new Apple Watch fashions, with the satellite-connected Apple Watch Extremely 3 and a attainable new entry-level Apple Watch SE flanking the Apple Watch Sequence 11. Rounding out the brand new merchandise ought to be the AirPods Professional 3 earbuds, that are mentioned so as to add heart-rate monitoring and a dwell translation characteristic.
Whereas all of these stories largely jibe with earlier rumors, Gurman’s report consists of display sizes and handset sizes right down to the millimeter. The truth is, he had beforehand outlined a lot of the similar expectations in a latest look on the Engadget Podcast.
However he is not the one one with actual measurements: Loads of case makers, together with Dbrand, have unveiled their instances for the whole iPhone 17 line, additional solidifying expectations on dimensions and display sizes for the brand new fashions. That mentioned, we’re nonetheless treating every part as unconfirmed till Apple’s official bulletins hit on Tuesday.
How a lot will the iPhone 17 value?
Apple’s introduced plan to broaden US-based manufacturing companions appears to offer it at the least some shielding from the steepest Trump administration tariffs which have already triggered worth will increase on every part from PlayStations to Change consoles to high-end cameras to Sonos audio system. However provided that President Trump’s commerce insurance policies can change from week to week, and Apple’s persevering with reliance on Asia-based provide chains, worth shocks stay an ongoing risk. The larger query is: Will Apple take up any increased prices, or go them on to customers?
If costs do creep up, Apple could select to pair it with an “improve.” Think about this latest rumor posted by MacRumors from a leaker generally known as “Instantaneous Digital,” suggesting that the default storage of the iPhone 17 line could begin at 256GB, doubling the present 128GB baseline. Whereas that could possibly be accompanied by a worth enhance of $50, Apple may at the least pitch it as a “higher worth.” That mentioned, the corporate doubled the default RAM of its Mac computer systems from 8GB to 16GB at no additional value in 2024 — however that was earlier than the present Trump tariff cycle began.
Now, on the eve of the iPhone announcement, a report from JPMorgan mixes and matches the rumors above. As recounted in 9to5Mac, the iPhone line’s beginning costs will nonetheless stretch from $799 to $1,199 — simply as they do now — with the Air presumably getting a $50 enhance versus the iPhone Plus mannequin it is changing, and the 17 Professional costing an extra $100, however together with extra storage.
Once more, these costs are solely projections and have not been confirmed by Apple.
When will the iPhone 17 sequence be introduced?
As famous above, the date has been confirmed for Tuesday, September 9. That strains up with Apple’s conventional schedule, and the sooner report from iphone-ticker.de (by way of MacRumors).
This era of Apple smartphones often is the final to be totally launched in September, nonetheless. There have been hints that the introduction of the iPhone 18 assortment in 2026 might be break up right into a pro-tier announcement within the fall and an ordinary mannequin announcement the next spring.
What is going to the brand new iPhone 17 lineup embrace?
Design leaks counsel that Apple is constructing an ultra-thin smartphone, more likely to be named the iPhone 17 Air to match Apple’s ultralight laptop computer designation. Bloomberg‘s Mark Gurman reported in January (and reaffirmed in his September occasion preview) that the iPhone 17 Air might be geared up with a fundamental A19 chip and can solely have a single digicam lens. It should additionally supposedly use Apple’s new in-house modem, which was launched in February on the iPhone 16e.
As a visitor on the newest Engadget Podcast, Gurman instructed Engadget’s Devindra Hardawar and Igor Bonifacic the rumored iPhone Air might be tough across the edges at first. He believes the 17 Air will “lag in each” in the case of digicam and battery efficiency. “The battery life goes to be subpar in comparison with a base-level 17 or Professional mannequin,” he says. The final word objective, he notes, is to get all of the performance of the Professional fashions into the Air fashions.
An investor word from Apple analyst Jeff Pu indicated that the Air can have a titanium body. If his stories are correct, the light-weight smartphone would be the solely entry within the iPhone 17 lineup to make use of that steel; the iPhone 17, iPhone 17 Professional, and iPhone 17 Professional Max are anticipated to be made from aluminum, which is lighter. Different hypothesis had instructed that the Air would use a mix of aluminum and titanium, so the precise supplies will not be identified till the official announcement.
Moreover, an August 4 MacRumors report mentioned the interior battery pack of the iPhone Air is simply 2.49mm thick — half the thickness of the iPhone 17 Professional battery. The leak was posted on the Korean-language Naver weblog, the place they present the alleged batteries of the iPhone 17 Air and 17 Professional facet by facet. The identical account claimed the 17 Air’s battery capability was a mere 2,800 mAh, MacRumors famous. (That is beneath the battery capability of present iPhone 16 fashions.)
On the very least, it sounds just like the iPhone 17 Air will not take away the charging port and rely solely on wi-fi connectivity. Bloomberg mentioned that whereas Apple had investigated making the iPhone 17 Air with out a single port, the corporate (fortuitously) modified plans. He additionally says that the rumored cellphone can have a 6.6-inch display and embrace the Dynamic Island and Digital camera Management button.
On an analogous matter, an iPhone 17 Professional manufacturing leak seems to have revealed an all-aluminum chassis, in keeping with MacRumors. Initially posted by leaker Majin Bu, the picture exhibits a shell that has a big spherical gap on the again (the place the Apple emblem sometimes is) to permit for MagSafe charging. MacRumors says this might simply be a molding however notes that the aluminum body (versus the present titanium in Professional iPhone fashions) would yield a considerably decrease weight.
That very same leaker (Majin Bu), whom MacRumors classifies as a “hit-or-miss leaker,” suggests the iPhone 17 Professional can have higher wi-fi sign power because of an up to date antenna design. The person posted a render on X that exhibits a brand new antenna system that wraps across the iPhone 17 Professional’s supposedly wider rear digicam bump. Once more, this can be a render, not a real-world picture. That mentioned, we won’t knock the objective of higher wi-fi reception, so we’re hoping this one has a level of fact to it.
Leaker Majin Bu additionally claims “TechWoven” instances could possibly be launched, per a MacRumors report. The instances match the rumored design on the iPhone 17 fashions, with the vast digicam bump. The leaker famous there are two lanyard holes for “handy and safe carrying,” so it could possibly be worn round your neck. The colours would are available in gray/black, blue, inexperienced, purple and orange. Moreover, he mentioned there might be new Liquid Silicone instances in eight colours, together with Deep Orange, Pale Orange, Grass Inexperienced, Celadon, Fog Purple, Gray Blue, Darkish Blue and Midnight Black. He additionally lately confirmed a transparent iPhone 17 Professional and Professional Max case with the massive rear digicam bump cutout. The case is not totally clear and as a substitute has a white rectangular piece that covers the MagSafe space.
The brand new Professional iPhones are mentioned to have a full-width “digicam island” on the rear, which might mark the primary time an Apple mannequin opted for that design. This characteristic will be seen within the purported iPhone 17 “noticed within the wild.” The pics, highlighted on MacRumors, present a black cased iPhone (17 Professional?) with the distinct again panel. Is it the actual deal? The twin angles lend a level of credibility in a social media panorama more and more polluted with AI-enhanced fakes, however your guess is pretty much as good as ours.
Moreover, the iPhone 17 Professional fashions may have the brightest show but, in keeping with leaker “Instantaneous Digital,” MacRumors stories. The objective is to make it “extra appropriate to be used in direct daylight for extended intervals.” The article factors out that present 16 Professional fashions can double their most brightness whereas in direct daylight, making it simpler to see what’s on the display.
We have additionally gotten what appears to be a dependable have a look at what the colour lineup might be for the brand new smartphones. Macworld reported that the iPhone 17 might be out there in black, white, metal grey, inexperienced, purple and lightweight blue. The iPhone 17 Air will reportedly have 4 shade choices: black, white, gentle blue and lightweight gold. Whereas the Air colours might be much less saturated, the visuals for the iPhone 17 Professional and iPhone 17 Professional Max will go daring. The choices for the Professional fashions are anticipated to be black, white, grey, darkish blue and orange.
Bloomberg’s Mark Gurman believes there really might be a brand new orange shade provided for the iPhone 17 Professional and Professional Max, in addition to a lightweight blue shade for the iPhone 17 Air, he confirmed in his August 24 Energy On publication.
On July 30, Tom’s Information highlighted an X submit from Sonny Dickson — a longtime and usually dependable leaker of unreleased iPhone data — exhibiting “dummy” iPhone 17 fashions within the new colours that have been the supply of the aforementioned Macworld story. Whereas these are actually simply mock-ups — not actual, leaked iPhones — it is attention-grabbing to see how the design and shade rumors translate right into a real-world feel and look.
So as to add the the rumors, a Weibo leaker generally known as Digital Chat Station suggests the iPhone 17e will come geared up with a brand new design that features the Dynamic Island, MacRumors stories. In line with the submit, the brand new cellphone can have the A19 chip and will have a 6.1-inch OLED show with a front-facing 12-megapixel digicam and a rear-facing 48-megapixel digicam. Nonetheless, it is vital to notice this report refers back to the 17e mannequin that may be anticipated to launch no sooner than February 2026, if it adopted the identical launch sample because the iPhone 16e.
What is going to iOS 26 be like?
Apple upended its numbering conventions with WWDC 2025, and can match the title of every new working system to the yr it is launched. So when the following wave of iPhones hits, they’re going to be working on iOS 26.
On the design facet, the smartphone OS launched in the course of the large developer showcase took a contentious strategy dubbed Liquid Glass. Apple has been cutting down the quantity of transparency results within the subsequent beta exams of iOS 26, however it’ll nonetheless have a glass-like visible.
The characteristic listing consists of large and small updates. On the extra impactful facet, the Telephone and Images apps have been redesigned. There might be a number of options leveraging synthetic intelligence, akin to dwell translation capabilities coming to Telephone, FaceTime and Messages. Apple can be at the moment testing a delicate content material warning for youngster accounts that can freeze FaceTime video if nudity is detected by on-device machine studying instruments. And the corporate can be launching Visible Intelligence, which is able to use AI to seek for parts in a picture.
iOS 26 additionally has a litany of minor, high quality of life enhancements. Group texts are getting assist for polls. And for the sluggish risers on the market, iOS 26 will lastly allow you to escape the tyranny of the 9 minute snooze alarm.
The following iOS is now out there as a public beta. Listed here are our preliminary impressions of the Liquid Glass design and different new options. iOS 26 is suitable with all fashions again by means of iPhone 11.
What different merchandise are anticipated to be launched alongside the iPhone 17?
If Apple follows its standard sample, the iPhone 17 might be introduced alongside new Apple Watch merchandise. That may be the Apple Watch Sequence 11 (if Apple sticks to the identical naming scheme), and possibly an Apple Watch Extremely 3 and/or an up to date Apple Watch SE. (They’re going to all run watchOS 26, in fact.) As famous above, a brand new model of the Apple AirPods Professional (which acquired its final large replace in 2022) is anticipated, and there is a risk we’ll see new AirTags trackers (first launched in 2021), although these could possibly be introduced later.
The Apple rumor mill bought a giant shot within the arm in mid-August because of the reported inclusion of product ID numbers in latest beta software program builds. Per MacRumors, it is a laundry listing of latest {hardware}, together with long-rumored product updates just like the Apple TV, HomePod mini, new Apple Studio Show monitor and two recent iPads.
After all, even when that listing is completely correct, we could not see these merchandise till 2026 — if ever. So do not count on all of merchandise to share the stage with the iPhone 17, particularly since Apple likes to maintain its star performer on the focus.
That mentioned, take into account that Apple has lately been having Mac-centric bulletins in late October (because it did final yr to debut new M4 Macs), so there’s all the time the possibility of one other shoe dropping a number of weeks down the highway.
Replace, September 6, 2025, 8:45AM ET: Added Mark Gurman’s newest full predictions on what’s anticipated on the Tuesday Apple occasion.
Replace, September 4, 2025, 3:23PM ET: Added new rumors in regards to the iPhone 17 Air battery/eSIM, and digicam particulars for the newest lineup.
Replace, September 3, 2025, 3:24PM ET: Added new rumor in regards to the elevated brightness of the iPhone 17 professional fashions.
Replace, September 2, 2025, 3:56PM ET: Added new particulars in regards to the potential iPhone 17 lineup costs, and a brand new Clear Case rumor.
Replace, August 30, 2025, 8:45AM ET: Added commentary from Mark Gurman’s visitor look on the Engadget Podcast in regards to the rumored iPhone 17 Air.
Replace, August 27, 2025, 5:44PM ET: Added official Apple iPhone 17 occasion date, and a rumor about its occasion emblem.
Replace, August 25, 2025, 5:15PM ET: Added new stories in regards to the iPhone 17 Professional’s orange shade in addition to new rumored Liquid Silicone instances.
Replace, August 22, 2025, 11:52AM ET: Added new particulars in regards to the colours of the rumored TechWoven case.
Replace, August 20, 2025, 7:12PM ET: Added new rumor about potential TechWoven case for iPhone 17 sequence.
Replace, August 18, 2025, 6:23PM ET: Added new rumor in regards to the iPhone 17e doubtlessly having the Dynamic Island.
Replace, August 15, 2025, 2:05PM ET: Added new rumor in regards to the all-aluminum chassis on the iPhone 17.
Replace, August 13, 2025, 10:02PM ET: Added a listing of the merchandise which are anticipated to be launched alongside the iPhone 17s.
Replace, August 11, 2025, 7:27PM ET: Added a render of a rumored new antenna design for the iPhone 17 Professional.
Replace, August 8, 2025, 4:43PM ET: Added new hypothesis and stories about iPhone 17 pricing.
Replace, August 6, 2025, 4:05PM ET: Added newest particulars in regards to the potential iPhone 17 occasion date.
Replace, August 4, 2025, 5:23PM ET: Added newest battery leaks in regards to the iPhone 17 fashions.
Replace, August 1, 2025, 8:15AM ET: Added new images exhibiting potential iPhone 17 colours.
Replace, July 30, 2025, 11:08AM ET: Added newest leaks and rumors in regards to the iPhone 17, and up to date data on the iOS 26 public beta.
Replace, July 17, 2025, 4:40PM ET: Added newest details about iOS 26, attainable supplies for the Air, and the colour choices for the totally different fashions.
Replace, March 17, 2025, 2PM ET: Added particulars in regards to the rumored worth and options of the iPhone 17 Air.
Replace, April 11, 2025, 3:45PM ET: Added particulars from Entrance Web page Tech’s new video that claims to disclose particulars from a leaked iOS 19 construct.
